Anything is possible with some training, understanding the right social media platforms for your business.
Using a process to analyse which platforms suits your business. Start off with one and build from there.
Learning how to react and be responsive using social media for your business. Be up to date with current events, post/tweet about your business in that moment.
Be on top
Let people know who you are and what your business is about, social media is powerful and should be used in the right way.
Plugging your business is great, interacting with others is even better, follow hero’s, competitors and tell everyone about what you do and why.
If you just don’t have the time but want to be on social media, then out-scouring is option, building a plan of action for your business.